Lilly Funkel
Creative Strategist & Digital Storyteller
I create visual stories that inspire, connect and leave a lasting impression—through content, campaigns, events and photography.
Available for work.
About me.
Hi, I'm Lilly, a Germany-based Creative Business graduate with 3+ years of experience in content creation, event management and digital experiences. I combine creativity and strategy to help brands tell meaningful stories, build communities and create memorable experiences both online and offline.
3+
Years of experience
10+
Clients worldwide
Services.
2.
Content Creation
Short-Form Video
Photography
Copywriting
Storytelling
3.
Campaigns & Events
Campaign Development
Brand Activations
Event Planning
Content Production
Digital assets
Stack.
Notion
Content Planning & Content Calendars
Meta Business Suite
Social Media Management & Scheduling
Google Analytics
Performance Tracking & Insights
Experience.
Content Creation & Personal Branding
University of Florida
2021
Completed courses in Content Creation, Social Media, and Personal Branding through the University of Florida, building my first foundation in digital storytelling, audience engagement and content strategy.
BSc Creative Business
HU University of Applied Sciences Utrecht
2022 – Present
Studying marketing, branding, media production, entrepreneurship, content strategy and audience insights in an international environment.
Documentary Film & Creative Storytelling
University of the Basque country
2024
Semester abroad focused on documentary filmmaking, visual storytelling, interview techniques and narrative development.
Campaign Development & Social Media
Grabarz & Partner
2025
Contributed to campaign ideation, content production, social-first creative concepts, shoot planning and brand communication for consumer brands.
Social Media Manager & Event Creator
Finesse Social Media
2025 – Present
Managing social media channels, developing content strategies, creating campaigns, coordinating collaborations and organizing community-focused events.
Testimonials.
Nicolas Diekmann
Head of Socials
"Lilly quickly became a valuable member of our team through her initiative, creativity and willingness to take on responsibility. She consistently delivered high-quality work, adapted quickly to new challenges and impressed us with her strong understanding of social media, content creation and campaign development."
Astrid F.
FineLiving Immobilien
"Lilly created our website, photography and video content. We were extremely happy with both the results and her enthusiastic, friendly, and professional approach throughout the project."
Mario Behrends
Founder
"Entering the German market required a strong understanding of local audiences and communication strategies. Lilly supported our startup with in-depth research, creative marketing approaches and fresh ideas that helped shape our market entry strategy. Her proactive mindset and ability to think both strategically and creatively made her a valuable contributor to our team."
